Barrie, Author at BE Marketing & SEO

Structured Citations: The Building Blocks of a Solid Online Presence

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Structured citations are crucial for local businesses that want to stand out online. This article will explain what structured citations are, why they are essential for SEO (Search Engine Optimisation), and how they can help make your business more credible and visible online. What are Structured Citations? Structured citations are mentions of your business’s name, […]

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The Power of Organic Local Traffic: A Guide for Local Service-Based Businesses

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Organic local traffic is the cornerstone for service-based professionals. They range from plumbers to electricians. When people are in need of a service, they instinctively turn to a search engine. Making your business appear and stand out in your local community is now a priority. Being the best at what you do is not enough

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The Importance of Google Business Profile for Local Businesses

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Having a strong online presence is essential for any local business in today’s digital age. One of the most crucial elements of establishing this presence is creating and optimising a Google Business Profile. This profile acts as a digital storefront for your business, providing potential customers with important information such as your address, phone number,

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best practices in citation building for local seo

Mastering Best Practices in Citation Building for Enhanced Digital Presence

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This guide explores the best practices in citation building. Strategic citations improve website visibility in search results and build trust with customers. Businesses must excel at building citations in digital marketing. This will boost their online presence and credibility. The Essence of Citations in Elevating Online Visibility Citations are crucial in digital marketing strategies. These

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citation building for local business seo

Toolbox for Triumph: The Best Citation Building Tools for SEO Success

2 Comments / Citation Building / Barrie

Citation building for SEO involves the process of acquiring mentions of a business across various online platforms. These mentions typically include the company’s name, address, phone number, and website URL. The primary goal of citation building is to establish the credibility and authority of a business in the eyes of search engines, such as Google.

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The Power of QR Codes in Local Business Marketing

Leave a Comment / Local Business Marketing / Barrie

QR codes have become a powerful tool in local business marketing, offering businesses an efficient and effective way to engage with their customers. With the rise in smartphone usage, QR codes have gained popularity as a means of directing customers to specific content or promotions. These matrix barcodes can easily be scanned by smartphones. They

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Understanding the Importance of Customer Loyalty in Local Business Marketing

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In today’s competitive business landscape, customer loyalty plays a crucial role in the success and sustainability of local businesses. A loyal customer is not only more likely to continue purchasing products or services from a business but also serves as a valuable advocate who can spread positive word-of-mouth and attract new customers. Moreover, loyal customers

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Video testimonials for local business marketing

The Power of Video Testimonials in Local Business Marketing

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Video testimonials have become a powerful tool in local business marketing, helping companies establish trust and credibility with their potential customers. Unlike written testimonials, videos have a unique ability to capture the emotions and expressions of satisfied clients, creating a more authentic and persuasive message. With the increasing popularity of video content on social media

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the benefits of blogging for local business

5 Proven Benefits of Blogging for Local Business

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Blogging for local business has become an indispensable tool to enhance a business’s online presence and reach a wider audience. By regularly publishing valuable and informative content, businesses can position themselves as industry experts and gain the trust and loyalty of their customers. Additionally, blogging for local business provides an excellent opportunity for them to

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local businessman creating location targeted emails

Understanding the Power of Location Targeted Emails

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Location targeted emails have revolutionised the way businesses connect with their customers. By harnessing the power of geolocation technology, companies can now deliver personalised messages based on the recipient’s location. This level of targeting allows businesses to provide relevant information about local events, promotions, and even weather updates. By tailoring the content to the recipient’s

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Business Owner sending SMS Marketing messages

The Power of SMS Marketing for Local Businesses

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SMS marketing has emerged as a powerful tool for local businesses to connect with their target audience effectively. With the ever-increasing prevalence of mobile devices, SMS marketing presents a unique opportunity to reach customers directly and deliver highly targeted messages. The immediacy and personalisation of SMS allows businesses to grab the attention of their customers

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local business engaging customers using mobile coupon campaigns

Understanding the Benefits of Mobile Coupon Campaigns for Local Businesses

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Mobile coupon campaigns have become an effective marketing tool for local businesses. By offering discounts, promotions, and special deals through mobile coupons, businesses can attract new customers and encourage repeat business from existing ones. The key benefit of such campaigns is their ability to target and reach a broader audience. With the increasing popularity and

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Author name: Barrie